Founder: I am overwhelmed, too many AI tools
Me: Show me the last disqualified leads
Most ICP definitions are on paper because
Pressure to inflate the pipeline is immense
Garbage data is going in
AI will suggest Garbage outreach
And you team will find a fault in the tool
No one will admit that they did not follow the process
You will need the following tech stack
→ Data Platform
→ Buyer Intent Platform
→ Lead Nurturing Platform
→ Process Improvement Platforms
They dont have to be the most expensive
They have to be most relevant to you
Before buying ANY tool, answer this:
→ What manual process does this replace?
→ Have we proven that process works manually?
→ If no → fix the process first, then automate
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